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Business Intelligence & Analytics

Turn Business Data Into Better Decisions.

You already have the data, spread across accounting, CRM, operations, and marketing. We connect the sources and build reporting that shows what is happening across the business.

Problems we solve

What Typically Holds Organizations Back

Spreadsheet reporting

Reports are stale when they arrive.

Conflicting numbers

Every department has its own figures.

No margin visibility

Revenue is visible; profit is not.

Unclear marketing return

Spend can't be tied to revenue.

Services & deliverables

What Business Intelligence & Analytics Includes

  • Executive dashboards
  • KPI reporting
  • Financial analytics
  • Operational reporting
  • Revenue and margin visibility
  • Sales pipeline performance
  • Marketing attribution
  • Data integration
  • Power BI development
  • Data quality and governance
  • Advanced enterprise analytics in collaboration with Swish BI

Demonstration

What Leadership Reporting Can Look Like

Fictional data, shown for demonstration only.

Executive Overview

Demonstration dashboard · fictional data

DEMO

Revenue (MTD)

$482K

+6.2%

Gross margin

38.4%

+1.1 pts

Open pipeline

$1.21M

64 deals

Jobs in backlog

47

5.3 wks

Monthly revenue trend

Leads by source

  • Organic search34%
  • Google Ads27%
  • Referrals22%
  • Other17%

Need enterprise data engineering or a modern data warehouse? Explore Swish BI

Example use cases

Where This Makes a Difference

Executive weekly scorecard

Sales, backlog, production, and cash in one view.

Job profitability

Margin by job type, from real cost data.

Lead-to-revenue tracking

Marketing sources tied to invoiced revenue.

Business benefits

Outcomes to Expect

  • Faster, more confident decisions
  • One trusted version of key metrics
  • Less time spent building reports
  • Visibility into margins and performance
  • A foundation for advanced analytics

Engagement process

How We Work Together

  1. 01

    Define

    Agree on the KPIs leadership needs.

  2. 02

    Connect

    Integrate and clean the source data.

  3. 03

    Visualize

    Build dashboards with your team's input.

  4. 04

    Adopt

    Train users and refine as they use it.

FAQ

Common Questions

How does this relate to Swish BI?

Swish Technologies delivers business reporting within a broader technology strategy. For enterprise data engineering and advanced analytics, we collaborate with our sister company, Swish BI.

Do we need a data warehouse?

Not always. Many organizations start by connecting a few sources directly.

Which tools do you use?

Power BI is common on Microsoft 365, but tooling follows your environment and needs.

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See how this service fits into your broader technology strategy.